Here's something most people don't know about 
Wholesale Ted. The channel is famous for dropshipping and print on demand tutorials, but its most-watched video isn't about either. It's a 2020-era video called "5 Ways To Make FREE Money (Even As A Teenager)", sitting at 2.4 million views.
And in 2026, the channel has quietly moved on again. 11 of its last 12 uploads are about AI side hustles, 
Claude automations and 
canva AI. The one recent video that went back to dropshipping got the fewest views of the lot.
So when people search for Wholesale Ted's net worth, or ask whether 
Sarah Chrisp (Wholesale Ted) is legit, they're really asking something bigger: does the woman teaching you to make money online actually make her money the way she teaches? We went through her channel data, her own website, her course sales page and her interviews to find out. Here's what holds up, and what doesn't.
Quick Answer
Question | Short Answer |
|---|---|
Who is | A |
Who is "Ted"? | A former partner in the business. |
| No verified figure. Sarah says she became a millionaire in her 20s. Bio sites guess $1 to $2 million, without sources |
Main paid product | The Ecomm Clubhouse, $67 a month plus tax |
Is she legit? | Yes, she's a real educator with a real course and a lot of free content. But her income claims can't be checked, and her own disclaimer calls her results "atypical" |
| 1.48 million subscribers, 283 videos, about 68.7 million total views |
Who Is Sarah Chrisp?
Sarah Chrisp (Wholesale Ted) is the face, voice and founder of Wholesale Ted. She's based in New Zealand, and most of her customers have always been in the US, something she has talked about openly.
Her origin story is more grounded than most money YouTubers. In a 
Shopify podcast interview, recorded with Oberlo, she explained that at 15 she was working a supermarket job she didn't enjoy. So she started buying cheap video games from the US, which were rare in New Zealand, and trading them in at a local store for more than she paid.
By 16 she had opened her first proper online store. It started with imported games, but secondhand stock was unreliable, so she switched to products she could source straight from manufacturers. That's the "wholesale" in Wholesale Ted.
No rented Lambo, no "I quit my 9 to 5 at 19" story. Just a teenager finding a price gap between two countries. It's one of the more believable starts in this niche.
So who is Ted?
This is the question half her comment section asks. The Wholesale Ted About page says the business started as a partnership, that "Ted" has since moved on to new projects, and that Sarah stayed on to keep making the videos.
Some review sites claim Ted was a mentor who handled the copywriting and newsletters while Sarah filmed. That fits with the About page, but we couldn't find Ted's real name anywhere official. If you see a site naming him confidently, ask where they got it.
The Wholesale Ted Channel in Numbers
Stat | Figure | Source |
|---|---|---|
Subscribers | 1.48 million |
|
Videos | 283 |
|
Total views | About 68.7 million | |
Channel created | November 3, 2014 | Social Blade |
Linked from her video descriptions |
instagramNow look at which videos actually took off. These are her six most-viewed uploads of all time:
Video | Views | Topic |
|---|---|---|
5 Ways To Make FREE Money (Even As A Teenager) | 2.4M | Free money methods |
10 Websites To Make Money Online For FREE | 2.3M | Free money methods |
The New | 1.6M | AI side hustle |
10 Things To Do BEFORE You Start A Print On Demand Store | 1.5M | Print on demand |
How I Built 5 Income Streams In My 20s That Earn $1000+ a DAY | 1.4M | Her own income |
The REAL Reason I Became A Millionaire In My 20s | 1.4M | Her own income |
Only one of the six is about building a store. The rest are about free money, AI, and Sarah herself. That tells you what her audience actually clicks on, and it explains the pivot you're about to see.
From Dropshipping to AI: How the Channel Changed
If you found Wholesale Ted in 2017 or 2018, you probably remember long 
AliExpress and Shopify tutorials. If you found her this year, you'd think she runs an AI channel.
Era | What the channel taught | Example video |
|---|---|---|
2016 to 2019 | Dropshipping, importing from China, | How to Create a |
2019 to 2022 | Print on demand and free ways to make money | Start A T-Shirt Business For FREE At Home (1.1M views) |
2023 to 2025 |
| I Made $3,995/Week With Basic |
2026 | AI side hustles, | The Simple Way I'm Making Money Online With AI (220K views) |
AmazonThe pivot makes business sense. Dropshipping on AliExpress got much harder after 2020, and Oberlo, the app half her old tutorials were built on, was shut down by Shopify in June 2022. Plenty of those older videos now point to tools that no longer exist.
The numbers back her decision. Her recent AI videos pull 50,000 to 220,000 views each. "The NEW Way To Start AI Dropshipping w/ Claude Code", her one recent dropshipping video, sits at about 22,000, the lowest of her last 12 uploads.
That matters if you're thinking of buying her course, because the course is still built around print on demand and dropshipping. More on that below.
How Wholesale Ted Makes Money
Sarah has never published her accounts, so none of this comes with exact figures. But her income streams are easy to identify.
Income Stream | Verified? | Notes |
|---|---|---|
| Yes, the channel is monetized | 68.7M lifetime views, still getting tens of thousands of views per new video |
The Ecomm Clubhouse | Yes | $67 a month subscription. Member numbers aren't public |
| Yes |
|
Affiliate links for apps and tools | Partly | Several reviewers say she earns commissions on apps she recommends. That's normal in this niche, but worth knowing |
Her own online stores | No | Reviewers report she keeps her stores private so people can't copy her designs |
That last line is the one critics latch onto. Not naming stores is common, and the reason she gives is fair. But it also means nobody outside her business can check how much of her income comes from selling products versus teaching people to sell products.
Wholesale Ted Net Worth in 2026
There is no verified Wholesale Ted net worth. Most bio sites say somewhere between $1 million and $2 million, or simply "in the millions." None of the ones we read cite a source.
What we do have is Sarah's own claim. In 2021 she published a video titled "The REAL Reason I Became A Millionaire In My 20s". Since then she's added years of course sales and 
YouTube income on top.
So we did the rough math, the way you'd sanity-check any guru.
Income Source | Our Rough Estimate | How We Got There |
|---|---|---|
Lifetime | About $275,000 to $690,000 | 68.7M views at an assumed $4 to $10 per 1,000 views. Real rates vary a lot by country and year |
Ecomm Clubhouse | About $804 a year per paying member | $67 x 12 months. At 1,000 active members, that's roughly $800,000 a year in sales |
| Unknown | Not public |
Own stores | Unknown | Stores aren't named |
Keep in mind that revenue isn't profit. Her About page mentions a team, and there's editing, software, ads and tax to pay for.
Our take: a net worth in the low millions is believable. She's been earning from a large channel for over a decade, she sells a recurring subscription, and she said she was a millionaire five years ago. But anyone quoting an exact number is guessing, including us.
The Ecomm Clubhouse: Price and What You Get
The Ecomm Clubhouse is Sarah's only paid course. It's aimed at complete beginners launching their first store.
Detail | What the Sales Page Says |
|---|---|
Price | $67 USD a month, plus local taxes. Cancel anytime |
Refunds | 7 days to refund any membership fee |
Structure | 6 steps with around 85 lessons and sections |
Platforms covered | |
Traffic methods | |
Upsells | The page says there's no high-ticket coaching upsell |
Earnings disclaimer | Says her results are "atypical" and "exceptional" |
printify
Printful
DSers
Google
FacebookAt $67 a month, it's cheap next to the many ecom programs that charge $1,000 or more upfront. And the no-upsell promise is a real point in its favor. Many courses in this space use a cheap course as the bait for a $5,000 coaching call.
What reviewers say
What People Like | What People Complain About |
|---|---|
Clear, step-by-step structure instead of scattered videos | A lot of it overlaps with her free |
Beginner-friendly, no jargon | Not much for people who already have a store |
Hidden costs for apps, design tools and ads | |
Cheap compared to other ecom courses | The 7-day refund window is short |
The hidden costs point deserves a closer look. One review added up the Shopify apps recommended in the course and got close to $178 a month, more than double the course fee. That's before you've spent a cent on ads. If you join, budget for the tools as well as the membership.
One thing reviewers disagree on is the community. Some mention a private community, others say there's no real access to Sarah. The sales page we checked doesn't promise live calls or one-on-one help, so don't buy expecting them.
Is Wholesale Ted Legit?
Yes, in the sense that matters most. Sarah Chrisp is a real person, the course is real, the price is clear, there's no hidden upsell, and she's given away hundreds of free tutorials for over ten years. Plenty of people learned to set up their first store from her videos without ever paying her a dollar.
But "legit" isn't the same as "you'll make what she makes." Here's how it stacks up.
In Her Favor | Reasons for Caution |
|---|---|
Over a decade of free, detailed tutorials | Her own stores aren't named, so her product income can't be checked |
Low, clear monthly price with a refund window | Her disclaimer says her results are atypical |
No high-ticket upsell | Titles like "$1k/Day AI Side Hustle" set big expectations |
| She earns from the tools and platforms she recommends |
Believable, modest origin story | The course focus (POD, dropshipping) lags behind the channel's AI focus |
Our view: she sits at the more honest end of the "make money online" crowd. The bigger risk isn't being scammed. It's treating a $1,000-a-day video title as a forecast instead of a hook. If you want a quick way to vet her course, or any other, the FTC's checklist for vetting a business or coaching opportunity is worth five minutes of your time.
What We Could and Couldn't Verify
Claim | Verified? |
|---|---|
Sarah Chrisp runs | Yes, her About page and interviews |
She started reselling games at 15 and opened a store at 16 | Her own account, in a |
"Ted" has left the business | Yes, per the About page. His identity isn't public |
1.48M subscribers, 68.7M views | Yes, |
Ecomm Clubhouse costs $67 a month | Yes, official sales page |
She's a millionaire | Her own claim only |
$1 to $2 million net worth | No source found |
She makes $1,000+ a day passively | Her own claim only |
Her own stores are profitable | Can't be checked, stores aren't named |
Should You Learn From Wholesale Ted?
Start with the free stuff. Her YouTube channel is a useful library, especially her print on demand and 
Etsy videos. Just check the upload date, because anything built on Oberlo or older AliExpress workflows is out of date.
If you like her teaching style and want structure, the Clubhouse is a low-risk way to get it. Use the first week properly, since that's your refund window, and add up the app costs before you commit.
And if you're more drawn to her newer AI content than her store content, you might not need the course at all. Our guides to AI side hustles in 2026 and digital products to sell cover that ground, and if you still want to try stores, start with how to start dropshipping, what it really costs, and how much dropshippers actually make.
Curious how she compares to other ecom YouTubers? See Biaheza's net worth, our Kamil Sattar (Ecom King) review, and whether dropshipping is dead in 2026.
Frequently Asked Questions
What is Wholesale Ted's net worth?
There's no verified figure. Sarah Chrisp says she became a millionaire in her 20s, and bio sites estimate $1 to $2 million without citing sources. A net worth in the low millions is plausible based on her channel and course, but it isn't confirmed.
What is Wholesale Ted's real name?
Wholesale Ted is the channel name. The person you see in the videos is Sarah Chrisp. The "Ted" comes from her former business partner, not from her.
Who is Ted from Wholesale Ted?
Ted was a partner in the original business. The official About page says he has moved on to new projects. His full name has never been made public.
Where is Wholesale Ted from?
Sarah Chrisp is from New Zealand and still lists it as home.
How much is the Ecomm Clubhouse?
$67 USD a month plus local taxes, with a 7-day refund policy. You can cancel anytime.
Is Wholesale Ted a scam?
No. The course is real, the price is clear, and there's no high-ticket upsell. The fair criticisms are that much of the content is free on YouTube, the recommended apps add extra monthly costs, and her own income claims can't be independently checked.
Does Wholesale Ted still teach dropshipping?
The course still covers print on demand and dropshipping, but the YouTube channel has largely moved to AI side hustles. 11 of her last 12 uploads are about AI.
Bottom Line
Wholesale Ted is one of the few big money channels where the founder's story actually adds up: a New Zealand teenager reselling games, a first store at 16, and a decade of free tutorials that built a 1.48 million subscriber audience.
Her exact net worth is unknown, her stores are unnamed, and her video titles promise more than most viewers will earn. But the course is cheap, honest about its limits, and free of upsells. Watch the free videos first, pay only if you want the structure, and treat every "$1k a day" title as the best case, not the plan.