I have been researching dropshipping from last 1 month and i’m a bit confused about which type of store actually works better.
From what I have seen, some people build single product stores. but if that product fails, they basically have to build a whole new store and start over with a new product.
On the other hand, some people build multi product stores around one niche. that way, if one product doesn’t perform well, they can just switch ads to another product in the same store instead of starting from scratch.