Honestly, I’m confused about this. Canva is free to use, so why do buyers still pay for templates instead of making their own? From what I understand, it might be about saving time and effort. Not everyone wants to start from scratch, and some people prefer professional-looking designs they can just tweak.
- But does that really work as a business model?
- I mean, do sellers rely more on bulk sales (lots of cheap downloads) or higher-priced premium bundles?
- And what role does marketing play in all this, is it about SEO on Etsy, or do people run ads to push sales?
If you’re someone making money this way, I’d love to hear how you actually convince people to pay for something they technically could build themselves.