Startup cost: $500 - $2k

Setup costs range from $500 to $2,000 for starting an AI Sales Performance Coach side hustle. At a minimum, you would need to invest in creating a basic website, setting up email marketing tools, and possibly purchasing initial AI software subscriptions. Optional expenses could include social media advertising or hiring a graphic designer for branding. Hidden fees might come from domain registration or premium software features. Based on online discussions, starting costs could stay low if you stick to essential tools, but they could increase as you invest in more advanced technology or marketing strategies. For a friend looking to take this seriously, I'd recommend budgeting between $500 and $2,000 to cover initial setup expenses.