Passive income: NO

Earning passive income solely from creating AR filters and lenses is feasible, but it's uncommon for most creators to reach that level. While there are opportunities for passive income, especially if you create popular filters that continue to be used over time, achieving complete passivity requires a high level of consistent demand for your creations. Automation tools can help streamline the creation process, but ongoing maintenance and updates are usually necessary to keep filters relevant. Some creators may outsource certain tasks to make the process more passive, but this can also impact profitability. Overall, while some individuals may achieve passive income from AR filter creation, most creators need to actively engage in the business to maintain success.