Startup cost: $100 - $1k

The low-end estimate covers basic essentials like a smartphone or computer for accessing the One Pulse platform, internet connection, and minimal marketing efforts through free social media channels. The high-end estimate includes a professional website, advanced marketing tools, paid advertising, premium survey tools, and possibly hiring a consultant for strategy. Essential costs are internet and a device, while optional costs include advertising and professional services. Hidden fees might include transaction fees or platform subscriptions. Online communities often mention that while starting costs are low, expenses can increase as you scale or seek higher quality tools and services. For someone serious about this side hustle, budgeting for both essential and optional tools is recommended.